Generating meaningful digital media growth for the world’s leading learning company

Pearson is the world’s leading learning company providing education solutions to educators and students across all ages, interests and specialisations. In Australia and worldwide, the Pearson brand is well recognised and respected.

The Challenge

Pearson is the world’s leading learning company providing education solutions to educators and students across all ages, interests and specialisations. In Australia and worldwide, the Pearson brand is well recognised and respected.

Turning their marketing attention to their B2C audience, Pearson needed help to increase awareness of their B2C offering while also focusing on customer acquisition.

Our solution

Delivering a digital media strategy across paid search, paid social, video audio/digital audio platforms and Catch Up TV ads for all devices, we connected with Pearson’s consumer audience on every level. The results speak for themself.

Our Results

78%

Increase in New Customers

54%

Increase in Traffic

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Ready to transform your marketing into measurable results? At Next&Co, we combine innovative strategies, cutting-edge technology, and a performance-first mindset to help your brand reach its full potential. Contact us today to start crafting campaigns that drive real outcomes and deliver lasting impact.

 

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